The activity of surfing the internet using the PC activity is predicted to be 'old school'. This prediction comes from marketing research firm, IDC.
According to the report that they collect, traffic use of smartphones and tablet to surf in the virtual world will surpass the number of PC usage. Predictably, this phenomenon will occur in 2015.
Popularity accompanied by the increasing number of mobile users as well as the iPad tablet into the cause of the shifting trend of internet activity.
SlashGear, Tuesday (13/09/2011), these devices will experience 16.6% growth sekiar each year, while the use of PC decreased.
The study also predicts that Internet users will jump from 2 billion users in 2010 to 2.7 billion in 2015.
Expenditure in the realm of e-commerce or electronic commerce is also rumored to be increased. In fact, nearly doubled from USD 708 billion per year to $ 1.285 trillion in the same period.
Likewise with advertising expenditures also increased. From a total of around EUR 70 billion spent on online advertising per year, the figure is predicted to be USD 138 billion at 3 or 4 years into the future. At that time, there will be 40% of the world's population already has Internet access.
"Soon, many more users accessing the web from mobile devices than from a PC," said Karsten Weide of IDC.
IDC estimates kelonjakan increase in mobile internet usage will begin in the United States, then Western Europe and Japan followed.
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